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On a mission to help people become happy, healthy and strongone state, country and continent at a time.

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I thought I knew a thing or two about breathwork. Joey, your knowledge and presence, the way you articulated the biomechanics and effects of breathing and cold immersion was unmatched. I had such an emotionally and energetically pivotal shift because of your guidance and knowledge.
Vanzell Kirk III


Kara Hamilton
Experiencing the ice bath under Joey’s guidance brought some fierce warrior shit out of me. Completely life-changing going from someone who abhors the cold to a freakin’ powerhouse ice Queen.

Proper breathing makes life easier and more enjoyable overall.

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Resources for every stage of your journey.

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My journey to find comfort in uncomfortable situations....

began shortly before I entered High School and discovered Wrestling. During my time as a wrestler, from before High School up through college, I obsessed in finding out what my body was capable of. During grueling practices and matches I learned that if I surrendered to the process, my body would keep going long after my mind thought it wanted to quit.

Read My Story